The enterprise software market is poised to explode. In a recent report, Gartner projects enterprise app spending to rise 7.5 percent this year to $149.9 billion, and in 2019, to more than $201 billion. While those numbers may sound exciting, 41 percent of those surveyed stated “extending capabilities of core enterprise applications” was a high priority for their businesses. In the end, it isn’t about looking for more apps, rather better ways to improve work. The brutal truth is that the majority of apps don’t add any real value. It’s up to innovators and business buyers alike to make that future a good one for its users.
Don't lose sight of your purpose
Making work better is the only goal any enterprise app developer should aim for, especially in a mobile world where most companies still struggle to find their approach. Every aspect of enterprise apps—from their experience to efficiency to user engagement—should serve that purpose.
Read full article by Daniel Kraft
Read six things to keep in mind for your mobile strategy in this recent ReadWrite article by Sitrion CEO @Danielkraft. Read the full article here.