Industrialization means saying “Yes!”

The word “industrialization” used to invoke negative thoughts for me. I would picture smoke stacks spewing dark soot into the sky. But really the continuous evolution of how things are built has had a tremendous positive result. If you look around right now, almost nothing man-made that you can see would be possible without industrialization. We’re at the point where many handcrafted items are more likely to be thought of as art than as something utilitarian.

And yet, many mobile apps are effectively “handcrafted” today. Some people find it a little odd to think of software as “handcrafted” – but someone had to write the code. Today, one of the things that has made modern software development go much more quickly than it did twenty years ago is that there are tremendous assets already built that developers can just use. There are libraries and tools that mobile developers can use to build native apps more quickly. But building custom native apps for enterprise use cases is still more like the work of an artisan than an assembly line.

The downside is that many valuable use cases that could improve productivity and worker satisfaction never get considered. When you look at every mobile use case as an app that costs tens to hundreds of thousands of dollars, you quickly try to say no to almost every idea. Because many companies build their first custom app for their own customers, they can create the mental model that every mobile use case must be solved this way. But to industrialize enterprise mobility, you only need two things. You need to look at things from a use case perspective (e.g., I want all of my approvals in one place) and not from an app perspective (e.g., I need a custom mobile app for each system that creates approvals). And you need a platform that covers the whole problem from end-to-end (backend system integrations, secure access, rapid development, deployment, and native clients).

So if the idea of saying “yes!” to more of the mobile use cases that would make work better in your company sounds appealing, come join us for our webinar tomorrow, March 4th. I’m confident that by the end of our chat, industrialization will not make you think of sooty factories. Industrialization of enterprise mobility will make you think of your colleagues’ smiling faces after hearing that you can solve their mobile needs quickly and inexpensively.

Brian Kellner, Chief Technology Officer

Brian Kellner is responsible for Sitrion's product strategy and development. Brian has held product or development management positions for over a dozen years. Most recently he was Vice President of Enterprise Products for Webroot Software. Brian holds a B.S. in Aerospace Engineering from the Massachusetts Institute of Technology and an M.S. in Management from Colorado Tech.


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